Florists Alert! Spammers Hijack Top Florist Google Local Listings PDF Print E-mail
Technology - Floral Industry Technology
Written by Renato Cruz Sogueco   
Tuesday, 16 September 2008 09:54

Florists! Please check out this post by Cathy Hillen Rulloda of Avante Gardens in Anaheim, CA, regarding how spammers could hijack the local identities of real local florists. Cathy listed a few of the florists affected including Lehrer’s and Veldkamp’s of Denver, Podesta Baldocchi and Church Street Flowers of San Francisco, Starbright Floral Design of New York City and Phoenix Flower Shops.

Cathy reports, "Instead of displaying the names and details of the real shops, Che Bella and Rosita’s Flower Shop, the listings sported ‘Convenient Flowers’ and ‘Amazing Flowers’ and the links pointed to URLs which then redirected (via affiliate links) to national floral affiliate reseller companies."

She taps Mike Blumenthal, author of the blog, Understanding Google Maps and Yahoo Local Search to provide insight on how the spammers did it but more importantly, she provides great suggestions on how to reverse the process and protect yourself from being the next victim of these spammers. Thanks much Cathy!


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Last Updated on Tuesday, 16 September 2008 09:54